Today Radius (Lead Management + CRM) launched our new website and made an additional change to our Free Trial. Most of you know, some of you don’t that June 1st will be Radius’ one year birthday. Just under 12 months ago we launched Radius for Insurance Agents worldwide (literally we have agents in Canada and Overseas). Since our launch we have given all new accounts a 30 Day Free Trial to make sure that Radius fits your needs, has your wants and honestly makes your ability to sell insurance easier before you purchase. Granted, there are no contracts so investing $24 for a month in the long run can save you money if you chose not to move forward with.
Over the past 11 months we have learned a number of things, we originally launched with a Credit Card being required to start your Free Trial even though nothing was charged until the 31st day. Radius also launched without features such as Email Dropbox, Drip Marketing & Auto Responders, Agency Module and only one type of Product Commission & Renewal Tracking (take the Tour to find out more). And as you now, we launched with our 30 Day Free Trial.
Today Radius has officially introduced the 15 Day Free Trial which has replaced the former 30 Day Free Trial. Why you ask? The short answer is we know our Insurance Agents better, we have learned from them. We have looked at and analyzed the data and we know that most Insurance Agents whom create Free Trial Accounts, know within two weeks whether or not they are going to use Radius to manage their leads and clients. Some agents know within the first login, while others take the full 30 days to do, but most know within 15 days, hence the 15 Day Free Trial.
Free Trial Account Lapse Data (Last Login)
0 Days: 27%
1-5 Days: 37%
5-10 Days: 15%
10-15 Days: 3%
15-30 Days: 18%
Above we have displayed the percentage of Free Trial Lapsed Account’s last logins to to the overall 30 Day period. You’ll notice that just over a quarter of lapsed account holders log in once and never return, while 37% don’t log in after 5 days of the free trial and 15% only login for the first 10 days of the free trial. So in essence, roughly 80% of the Free Trial Lapsed Accounts know within 15 days that they are not going to use Radius. On the otherhand, you’ll notice that 18% actually use the full 30 days to get through the Free Trial but not joining a paid subscription plan. Most likely this 20% is reacting to drip email that mentions that their 30 Day Free Trial is ending which gets them to jump back into their account to muck around some more before deciding not to continue with Radius. The numbers above do validate going to a 10 Day Free Trial, but the 18% whom do jump back into their account for one last look means that we can find a happy medium of 15 Day Free Trial but shortening the length of time between our “Free Trial Ending” email and the Account being locked (Currently 5 Days down to 3 Now).
When Radius went from Credit Card required to No Credit Card required to create a Free Trial account we where pretty much spot on with what would happen; we could go from lower account sign ups with higher conversion to higher account creations with lower conversion. For the 15 Day Free Trial, we predict the same number of fallout within the first 5 days, but what we do expect is a high conversion based upon the smaller window to make a decision. With 30 days, agents have time to put it aside and not focus on it for a few days or weeks, now with the 15 Day Free Trial agents need to take a long hard look at Radius once they get the account created.
As always, we would love to hear your feedback on this topic.
Radius (Lead Management + CRM) literally just launched our new feature, Search By. Now Insurance Agents can maximize their time by finding the right lead or client within their Radiusbob.com account. Search by allows for targeted search results that are displayed instantly.
Search By Name, Email, Phone, Cell Phone, Address, City, State and Zip Code. Easily mine through thousands of records within seconds to use Radius’ Quick Note or Quick Edit features to increase your efficiency.
Radius (Lead Management + CRM) Agency Module
Over the most recent Holiday Season while most were planning their vacations and how best to spend their time away, The Bobs were digging deep into a plan to expand our Multi Agent Subscription Plan features. Head down while plugging and chugging, we stepped back and realized we built one of the most unique answer to one of the longest standing questions from Agency Owners, “How can we Manage our Downline the simplest way possible?”. Answer: Radius | Lead Management + CRM.
While it is hard to say we have really outdone ourselves this time, we have really outdone ourselves this time. The Agency Downline / Upline gives Radius Subscribers the ability to:
1. Agency Types: IMO, FMO, SGA, GA, MGA, LOA, GA are just the default Agency Types. If you need more, different, less or others, you can easily control these with the Admin Settings.
2. Agencies: Create an entire Hierarchy Structure that aligns with your Agency Structure. If you are a GA, created multiple MGAs that are contracted with you. Assign the Agency Contact, create Agents that are contracted with them all the while giving each of these users limited access to their own book of business Leads and Clients within your account. Push out Leads to specific Agencies or Agents via your Radius Account. Assign Downlines and Uplines to each Agency to create to contracted overrides.
3. Agency Contacts: Each Agency within your Radius Account can have an Agency Contact that can create Agents that fall under their contracts. Limit the amount of Agents and Agency Contact can create but let the Agency Contacts manage the Leads, Commission Structures and more…
4. Commission and Renewals: Radius gives you multiple ways to set up your downline commission and renewal structure with the best part being each user only sees their commission plan, not their uplines. Commissions can be assigned three difference ways, Agency Level, Agent Level or Product Level as a Percentage of Premium or a Flat Fee. Pay a straight commission on a MedicareAdvantage Application while a Percentage of Premium on a Medicare Supplement? No worries, Radius can handle both ways for a specific Agency or Agent.
If you currently have one or a hundred agents writing business for your agency and you want a seamless way to manage their Leads, Clients, Products, Commission and Renewals, you need Radius. There is no easier way to Manage your Downline.
Stop guess what agents are doing with the leads you provide them and start managing their leads and your bottom line.
As always, Radius offers a 30 Day Free Trial, No Credit Card Required, No Contracts, No Sign Up Fees, No Cancellation Fees. There is nothing to lose and everything to gain. Take the Tour Now!
We have been working very hard over the past few weeks. Ending 2010 on a high note with our best account creation and conversion since we started as well as agents and agencies whom are using Radius to manage their Leads & Clients, Email Drip Campaigns, Tags, Downline/Agents and everything else Radius gives insurance agents to build and maintain their book of business.
Radius is a Very Good Product and we are aiming to make it a Great Product. Here are a few images of updates we will be rolling out over the next few weeks. While we aren’t showing our entire hand, we have one huge product feature that we will roll out before the end of the month.
Quick Edit from the Lead & Client View Pages
Site Wide Add Bar: Add or Search for Leads and Clients from any page
Better Pagination + Load Times
- Expanded Search By
